The media among the Zika virus ‘emergencies’: issues for the communication and health field

Authors

  • Raquel Aguiar Fundação Oswaldo Cruz, Instituto Oswaldo Cruz (IOC), Assessoria de comunicação. Instituto de Comunicação e Informação Científica e Tecnológica em Saúde (Icict), Programa de Pós-Graduação em Informação e Comunicação em Saúde (PPGICS). Rio de Janeiro, Brasil.
  • Inesita Soares Araujo Fundação Oswaldo Cruz, Instituto de Comunicação e Informação Científica e Tecnológica em Saúde (Icict), Laboratório de Comunicação e Saúde, Programa de Pós-Graduação em Informação e Comunicação em Saúde (PPGICS). Rio de Janeiro, Brasil.

DOI:

https://doi.org/10.29397/reciis.v10i1.1088

Keywords:

Comunication and health, Press, Zika virus, Epidemics.

Abstract

Typical case of an emerging virus, Zika had circulated in a limited extent when it arrived in Brazil, where would become part of a public health emergency and a theme with very strong presence in the media in 2015. In this article, based on a work prepared in the context of the Health in the Media Observatory, we draw a timeline that seeks to outline the main points of attention on the Zika virus in Brazilian media in 2015, including media coverage and official announcements. This timeline was confronted with the analysis of covers from nine Brazilian newspapers, published in November and December 2015, when the Brazilian Ministry of Health admited a possible correlation between the Zika virus and the increase in microcephaly cases. We focus on references to fear and risk and propose some reflections on the relationship between communication and health.

Published

2016-03-31

How to Cite

Aguiar, R., & Araujo, I. S. (2016). The media among the Zika virus ‘emergencies’: issues for the communication and health field. Revista Eletrônica De Comunicação, Informação & Inovação Em Saúde, 10(1). https://doi.org/10.29397/reciis.v10i1.1088

Issue

Section

Original articles