Health Education and Operational Journalism: theoretical-methodological articulations

Authors

  • Ana Paula Machado Velho Universidade Estadual de Maringá. Maringá, PR, Brasil. Centro Universitário Cesumar, Programa de Pós-Graduação em Promoção da Saúde. Maringá, PR
  • Sonia Cristina Soares Dias Vermelho Universidade Federal do Rio de Janeiro, Centro de Ciências da Saúde, Núcleo de Tecnologia Educacional para a Saúde. Rio de Janeiro, RJ

DOI:

https://doi.org/10.29397/reciis.v12i2.1129

Keywords:

Health communication, Health education, Dengue, Environmental journalism, Consumer participation, Operating journalism.

Abstract

The article reports action research carried out in Maringá (PR), Brazil with the objective of facing the epidemic of dengue taking care of the environment. From the concepts of social mobilization, operational journalism and health education, we developed actions in the metropolitan region of Maringá, in the Bairro do Borba Cat infected by dengue. The action was carried out with journalism graduates and researchers in the area of health promotion in a public elementary school. In the workshops led by the researchers, materials were produced by students and used by undergraduates in the mobilization action against dengue in the neighborhood. In the evaluation of undergraduates, the action of communication and health education in the form of operational journalism was effective in bringing citizens and producers of content closer together and seeking improvements in the conditions of the environment.

Author Biographies

Ana Paula Machado Velho, Universidade Estadual de Maringá. Maringá, PR, Brasil. Centro Universitário Cesumar, Programa de Pós-Graduação em Promoção da Saúde. Maringá, PR

Doutorado em Comunicação e Semiótica pela Pontifícia Universidade Católica de São Paulo.

Sonia Cristina Soares Dias Vermelho, Universidade Federal do Rio de Janeiro, Centro de Ciências da Saúde, Núcleo de Tecnologia Educacional para a Saúde. Rio de Janeiro, RJ

Doutorado em Educação pela Pontifícia Universidade Católica de São Paulo.

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Published

2018-06-29

How to Cite

Velho, A. P. M., & Vermelho, S. C. S. D. (2018). Health Education and Operational Journalism: theoretical-methodological articulations. Revista Eletrônica De Comunicação, Informação & Inovação Em Saúde, 12(2). https://doi.org/10.29397/reciis.v12i2.1129

Issue

Vol. 12 No. 2 (2018)

Section

Original articles

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