Outbreak communication challenges when misinformation spreads on social media

Authors

  • Santosh Vijaykumar Northumbria University, Department of Psychology. Newcastle upon Tyne,
  • Yan Jin University of Georgia, Grady School of Journalism and Mass Communication. Athens, GA
  • Claudia Pagliari University of Edinburgh, Usher Institute of Population Health Sciences and Informatics. Edinburgh

DOI:

https://doi.org/10.29397/reciis.v13i1.1623

Keywords:

Communication, Outbreak, Risk, Misinformation, Social media.

Abstract

This commentary analyses the implications of social media misinformation for global health risk communication. We define misinformation, describe the pathways through which it can adversely affect responses to risk communication efforts, highlight vulnerabilities in existing interventions and present an agenda for further research to understand and address this problem.

Author Biographies

Santosh Vijaykumar, Northumbria University, Department of Psychology. Newcastle upon Tyne,

Doutorado em Public Health Studies pela Saint Louis University.

Yan Jin, University of Georgia, Grady School of Journalism and Mass Communication. Athens, GA

Doutorado em Journalism pela University of Missouri.

Claudia Pagliari, University of Edinburgh, Usher Institute of Population Health Sciences and Informatics. Edinburgh

Doutorado em Psychology pela University of Edinburgh.

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Published

2019-03-29

How to Cite

Vijaykumar, S., Jin, Y., & Pagliari, C. (2019). Outbreak communication challenges when misinformation spreads on social media. Revista Eletrônica De Comunicação, Informação & Inovação Em Saúde, 13(1). https://doi.org/10.29397/reciis.v13i1.1623

Issue

Vol. 13 No. 1 (2019): Dossiê: Comunicação e riscos em saúde

Section

Dossiê: Comunicação e riscos em saúde

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