#VoteLGBT and cyberactivism to political representation in Brazil

Authors

DOI:

https://doi.org/10.29397/reciis.v13i3.1705

Keywords:

LGBT movement, Cyberactivism, Political representation, Democracy, Elections, #VoteLGBT.

Abstract

This article discusses the emergence of cyberactivist initiatives centered on LGBT political representation and its contribution to the consolidation of demands required by that movement and to deepen the democracy. With a qualitative approach and monographic procedure, the objective of this study is to understand the performance of the #VoteLGBT campaign, developed in distributed digital communication networks before the Brazilian elections in 2014 and 2016. It was delimited as corpus the digital social tools used to those campaigns and the contents of the information posted in Facebook. We concluded that the #VoteLGBT initiative produces a triple visibility (of candidates to voters, of voters to candidates, of demands and themes to candidates and voters); exposes veiled political inequalities in the democratic regime itself; in using digital tools, it fulfills the function of approaching the civil and political dimensions in the same environment; in producing content, it seeks to sensitize the voters to LGBT’s issues and to choose their representant, demonstrating the legitimacy of those issues and the importance of political participation and representation.

Author Biographies

John Willian Lopes, Universidade Federal do Rio Grande do Norte. Natal, RN

Mestrado em Estudos da Mídia pela Universidade Federal do Rio Grande do Norte.

Maria do Socorro Furtado Veloso, Universidade Federal do Rio Grande do Norte. Natal, RN

Doutorado em Ciências da Comunicação pela Universidade de São Paulo.

Juciano de Sousa Lacerda, Universidade Federal do Rio Grande do Norte. Natal, RN

Doutorado em Ciências da Comunicação pela Universidade do Vale do Rio dos Sinos.

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Published

2019-09-13

How to Cite

Lopes, J. W., Veloso, M. do S. F., & Lacerda, J. de S. (2019). #VoteLGBT and cyberactivism to political representation in Brazil. Revista Eletrônica De Comunicação, Informação & Inovação Em Saúde, 13(3). https://doi.org/10.29397/reciis.v13i3.1705

Issue

Vol. 13 No. 3 (2019): Dossiê 40 anos do Movimento LGBT no Brasil: visibilidades e representações

Section

Dossiê: 40 anos do movimento LGBT no Brasil: visibilidades e representações

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